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REMOVE THE GUESSWORK

Choosing skincare is really hard when you’re worried about fine lines but are still prone to breakouts. Given that almost half of all grown-ups are blemish-prone, I set out to eliminate confusion from skincare shopping and make it easy for you.

SIMPLICITY IS LUXURY

My goal is to bring you an Expert Edit – a concise system of affordable, premium-feel cosmeceutical skincare for blemish-prone grown-ups concerned with the first signs of ageing.

The #TheDrSamSystem is based on the method I use to treat my patients in clinic every day. Building a great routine starts with Perfected Basics, the foundation of great skin. Then invite the light with Amplified Actives.

NEW:

Flawless Moisturiser Light™

YOUR EXPERT SKINCARE ROUTINE

These are products that are designed to be truly universal and suitable for all skin-types.

Why I launched my own brand